Breakdown of HEV sales by country in Europe (Q1-2021)
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Breakdown of HEV sales by country in Europe (Q1-2021)
- Inovev has analysed full hybrid vehicle (HEV) sales in 21 major European markets, including the UK, Switzerland and Norway. Inovev based this analysis on its own collected data, unlike the analyses on BEVs and PHEVs, carried out using data provided by ACEA. Indeed, on the sales of HEVs, the ACEA includes models equipped with mild-hybrid technology (or 48V), which has the effect of "inflating" the sales volumes of HEVs. However, for Inovev, the technology of mild-hybrids and full-hybrids cannot be put at the same level.
- Therefore, over the cumulative first six months of 2021, European sales of hybrid cars increased 68.8% compared to the first six months of 2020, totalising 322,822 units against 191,231 units the previous year. These sales represent 5.4% of the European passenger car (PC) market in the first half of 2021.
- The analysis by brand in Europe shows that Toyota and Lexus represent three quarters of HEV European sales (240 000 units including 220,000 Toyota and 20,000 Lexus), the remainder being divided between Renault (38,000 units), Hyundai-Kia (20,000 units), Honda (19,000 units), Suzuki (2,000 units) Land Rover (2 000 units) and Ford (1,000 units). The best-selling hybrid model in Europe over the first six months of 2021 is the Toyota Yaris with 70,000 sales ahead of the Corolla (54,000 units), the CHR (51,000 units) and the RAV4 (38,000 units).
- The European countries that buy the most hybrid vehicles are France, Great Britain, Italy and Spain, while Germany, which buys a lot of BEVs and PHEVs, buys proportionately few HEVs. This would be because Germany is not a small car market and therefore Yaris Hybrid, Renault Clio Hybrid, Hyundai Kona Hybrid, Honda Jazz Hybrid are not in great demand in this country. In contrast, France, Italy and Spain are markets for small cars like the Yaris or the Clio.
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What is the share of PHEVs in models sold in Europe?
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What is the share of PHEVs in models sold in Europe?
- In the European automotive market in 2021, plug-in hybrid models (PHEVs) are split into two categories. Those which are sold exclusively in plug-in hybrid version and those which are also available in thermal version, in hybrid version (HEV) or in battery electric version (BEV). There are very few models sold exclusively in PHEV version in Europe, as we counted four in the European market. Models sold both in PHEV and thermal, hybrid or electric are more numerous, with more than seventy, and it is interesting to know the share the PHEV version in the total sales of each of these models in Europe.
- The models that are sold in Europe mainly with PHEV engines (ie between 35% and 90% in PHEV) are around twenty. There are the Mitsubishi Outlander (89%), the Porsche Panamera (70%), the Porsche Cayenne (69%), the Volvo XC90 (61%), the Kia Niro (51%), the BMW X5 (50%) among the best-selling models in PHEV version, apart from those sold exclusively in PHEV version.
- By body type, it is interesting to note that most of the PHEV versions sold in Europe are SUVs (around fifty models available) which confirms the fact that the PHEVs target vehicles which are motorized mainly in diesel version, therefore mainly medium and large SUVs. We note that the models concerned are often Premium brands, such as Mercedes, BMW, Audi, Volvo, Land-Rover, and therefore the most expensive brands. These Premium models concern around forty of the seventy PHEV models, meaning the majority.
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The Skoda Plan for 2030
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The Skoda Plan for 2030
Skoda (Czech subsidiary of the Volkswagen group) has announced its Plan for 2030:
1. Becoming one of the top five brands sold in Europe in terms of sales volume. Today, the Skoda brand is at the seventh rank behind Volkswagen, Peugeot, Toyota, Renault, BMW and Mercedes. The Czech brand must therefore overtake the two Premium carmakers to become fifth. 20,000 units now separate the fifth from the seventh. There is therefore no spectacular progress to be made to achieve this result. Skoda sold 643,000 passenger cars in 2020 in Europe, compared to 738,000 Mercedes and 675,000 BMWs. In a scenario where the market returns to a volume of 17 million units in 2030 (preferential scenario for Inovev), Skoda would have to sell at least more than 830,000 cars to hope to be the fifth European carmaker.
2. Become the leading European generalist carmaker in India, Russia and North Africa, which means 1.5 million sales worldwide by 2030. In fact, the VW group wants to use Skoda as its entry brand for emerging countries. Today, Skoda sells a million vehicles worldwide but few in emerging countries: 11,000 in India and 95,000 in Russia in 2020 for example. The objective would therefore be to multiply this sales volume by 5 by 2030 (i.e. 500,000 sales in total), in emerging countries, which seems difficult because, even if these emerging markets have interesting potential, their growth remain uncertain for the next ten years.
3. Launch at least three additional battery electric models before 2025, with the share of BEVs expected to rise to over 50% by 2030, or more than 500,000 electric cars sold worldwide by this time. The brand already markets the Enyaq (D-segment SUV) in Europe. It could offer a rebranded versions of the VW ID1 / ID2 in the B segment, and of the VW ID3 in the C segment and another model to be defined, perhaps an SUV smaller than the Enyaq (B or C segment). The 50% target is similar to the Volkswagen group one.
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The Volkswagen Plan for 2030
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The Volkswagen Plan for 2030
The Volkswagen group has announced its Plan for 2030, entitled “New Auto”. Three points can be highlilted from this plan:
1. The VW group is restructured into three poles:
• Volume: Volkswagen, Skoda, Seat and Cupra.
• Premium: Audi, Bentley and Lamborghini.
• Sport: Porsche. We note the disappearance of Bugatti, which has just been sold to the Rimac company. There is also a certain inconsistency regarding the Sport division, which does not integrate Cupraand Lamborghini, even if they are sports brands.
2. The SSP platform family, which will be launched in 2025, will allow an optimization of modules and batteries on all of the group's future models from that date, regardless of brand and segment. This future platform family will allow to reduce the number of parts and systems between the group's models (for example, reduction in the number of different battery packs). It will be featured in Audi’s Artemis and Apollon and Volkswagen’s Trinity projects scheduled for 2025 and 2026.
3. The carmaker wants to become one of the main producers of battery cells in Europe, either on its own or in association with Northvolt. The carmaker will therefore build six factories in Europe with a capacity of 40 GWh each, or 240 GWh in total.
This capacity represents a volume of around 4,000,000 electric cars in 2030 (if we take an average capacity of a vehicle of 60 kWh), or 50% of the group's worldwide sales in 2020. In ten years, the cumulative sales of The group's electric cars must reach 26 million units.
This capacity represents a volume of around 4,000,000 electric cars in 2030 (if we take an average capacity of a vehicle of 60 kWh), or 50% of the group's worldwide sales in 2020. In ten years, the cumulative sales of The group's electric cars must reach 26 million units.
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The Stellantis Plan for 2030
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The Stellantis Plan for 2030
The Stellantis group has announced its Plan for 2030.
1. The group, made up of 14 brands, is targeting 70% of sales of light vehicles (Passenger cars + Light commercial vehicles) with electric batteries (BEV) and plug-in hybrids (PHEV) in 2030 in Europe and 40% in the United States. Each brand will have its own schedule: Abarth will switch to BEV from 2024, Opel in 2028 and Fiat in 2030. Alfa-Romeo, DS and Lancia will also switch to BEV before 2030. Other brands like Peugeot, Citroen, Jeep, Chrysler, Dodge and Ram, the switch will come after 2030. Three electric propulsion modules will eventually be offered ( EDM1 = 70kW, EDM2 = 125 / 180kW, EDM3 = 150 / 330kW).
2. Stellantis intends to lower the price of its batteries by 40% over the decade, by standardizing the components and producing them in its own factories. Three Giga factories will be built (Douvrin, Kaiserslautern, Termoli) for a total capacity of 130 GWh in 2025 and 260 GWh in 2030, representing a volume of 2,600,000 electric cars in 2025 and 5,200,000 in 2030.
3. In order to reduce costs and achieve vast economies of scale, Stellantis is also counting on the launch of 4 platforms (STLA Small, STLA Medium, STLA Large and STLA Frame) corresponding to all the ranges offered by the group's 14 brands. Today, the carmaker has 15 different platforms.
4. Stellantis will launch two new battery chemistries from 2024, one allowing high energy density (nickel-manganese), the other without using nickel and cobalt (iron-manganese).
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