Inovev expects the Subaru Impreza to reach 200,000 sales in 2018
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Inovev expects the Subaru Impreza to reach 200,000 sales in 2018
- The smallest of the Japanese manufacturers, Subaru, begins marketing in Europe its new Impreza (C segment sedan) already marketed since the beginning of 2017 in Japan and North America. In China, Subaru is not present and must therefore forgo the volumes of the world's largest market. In Europe, sales of Subaru remain weak, notably because of a weak sales network, and the new Impreza will certainly have difficulty competing with the long established incumbent European models. Its competitors will be Asian C-segment sedans, such as the Mazda 3, Toyota Auris, Nissan Pulsar, Honda Civic, Hyundai i30 and Kia Cee'd.
- In 2017, Subaru decided to manufacture the Impreza not only in Japan but also in the United States for the North American market. This decision boosted the Impreza's worldwide production, which rose from 80,000 in 2016 to 180,000 in 2017, a figure close to the record set in 2012. The Impreza has found its place in the North American market, competing with the Toyota Corolla, Honda Civic and Nissan Sentra who are among the top ten PC.
- The Subaru Impreza is equipped with a gasoline engine of 1600cc developing 114hp and packaged flat, as in the other Subaru models. The length of the model reaches 4.46m i.e.1cm less than the Mazda 3 and 6cm less than the Honda Civic. According to Inovev, the Subaru Impreza should reach 200,000 sales in 2018.
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BYD to set up an assembly plant in Morocco
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BYD to set up an assembly plant in Morocco
- The Chinese manufacturer BYD, specialized in the design and marketing of electric cars (it is one of the world’s first three manufacturers of electric cars), announced that it was going to build an assembly plant for this type of vehicle in Morocco, near Tangiers. After Renault (starting in 2012) and PSA (starting in 2018), BYD is the third car manufacturer to set up production in this country. BYD's plant is expected to start up in 2020 and commercialize its electric cars on both the European and African markets. BYD preferred this option rather than exporting its models from China.
- BYD is an electric car pioneer, having marketed its first model in 2008 and will sell nearly 100,000 cars of this type in 2017, which is 13% of the global market share of 100% electric cars and 30% share Chinese market 100% electric cars. In the European market, where BYD is currently absent, it will probably take several years for the brand to become known and sell its models in number, especially as European manufacturers will launch a multitude of new electric models in the world in years 2020-2025.
- The best niche for BYD to experience relative success here would be to occupy the low cost category of the 100% electric car market, which would explain the choice of a production site with low labor costs.
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Renault begins marketing the Alpine A110
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Renault begins marketing the Alpine A110
- Alpine was a French brand of sports cars, whose models were manufactured in Dieppe (Normandy) between 1955 and 1995. The peak of production was reached in 1972 with a volume of 1,481 cars produced in the year. In total, 26,841 cars were manufactured in this plant over a period of 40 years.
- At the end of 2017, the Renault group will launch the new Alpine A110 coupe, which perpetuates the style of the Alpine coupes of the 60s and 70s. This C-segment coupe, manufactured at Dieppe's historic Alpine site, at around 5,000 units per year, is the first new model of the brand that disappeared in 1995 and was resurrected this year.
- It will try to capture some of the customers of sports coupes like the Porsche Cayman, Toyota GT86, Nissan 370Z or Subaru BRZ. If the success of this coupe is confirmed, Alpine could become the Premium brand of Renault, as Infiniti is for Nissan, and other products could then be added. There is talk of a SUV based on the coupe and even a four-door sedan. Alpine could eventually offer a range like that of Porsche, but it would probably take about ten years to do so.
- The Alpine Coupe A110 is equipped with a turbo petrol engine of 1800cc developing 250hp. Its weight is limited to 1,100 kg thanks to the use of aluminum for its structure and bodywork. Its length is 4.18m, its width is 1.80m.
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PSA group begins marketing the DS 7 Crossback
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PSA group begins marketing the DS 7 Crossback
- The PSA Group begins the European commercialization of the DS 7 Crossback, which is a D segment SUV competing with Renault Koleos, Nissan X-Trail, Mitsubishi Outlander, Toyota RAV4, but also Audi Q5, BMW X3 and Mercedes GLC. The DS 7 Crossback is the first model launched since the separation of the Citroën and DS brands in 2014. It will be followed by DS 3 Crossback in 2019 and DS 4 Crossback in 2021, two SUVs of different size.
- However, the DS brand should not become a brand made up only of SUVs. While SUVs now account for a quarter of global sales and are still growing, DS needs more diversity to attract more customers and expand its sales potential.
- The DS 7 Crossback is designed on the EMP2 platform, shared with the Peugeot 3008 and 5008. Its length is 4.58m, 8cm less than the Audi Q5, Mercedes GLC, Mitsubishi Outlander, Peugeot 5008 or the D segment Renault Koleos. It is however 13cm longer than the Peugeot 3008 or the C segment Renault Kadjar.
- The DS 7 Crossback is manufactured in Mulhouse (France) for the European market, and will be manufactured in Shenzhen (China) in 2018 for the Chinese market. It will be competing with the Citroën C5 Aircross on the Chinese market. Inovev expects 15,000 sales in 2018, 25,000 in 2019, 30,000 in 2020 and 35,000 in 2021.
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Jaguar decides to produce the E-Pace at Magna Steyr in Graz, Austria
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Jaguar decides to produce the E-Pace at Magna Steyr in Graz, Austria
- Due to insufficient production capacity at its British sites (Solihull, Halewood, Castle Bromwich), British manufacturer Jaguar decided to produce its new C-segment SUV, the E-Pace, at Magna-Steyr in Graz, Austria, where initially only the I-Pace was to be manufactured as of 2018.
- Indeed the manufacturer must manage the success of its SUV F-Pace (80 000 sales planned in 2017), while at the same time the arrival of recent Land Rover Velar and Discovery prohibits Jaguar from producing the E-Pace on the site manufacturing these models. In addition, a new generation of the Land Rover Evoque is in preparation and should be launched in 2019, which should create new constraints in terms of production capacity.
- The 60,000 Jaguar E-Paces manufactured annually for the European market, forecasted by Inovev in its article on 12 September 2017 about this model, should therefore be delivered from the Magna-Steyr plant in Graz as early as January 2018, rather than from the originally envisaged JLR Halewood plant.
- For E-Pace sales in China, Jaguar has announced that it will start production in 2018 at the Chery- JLR site in Changzhou, East China (Jiangsu Province). The agreement between Chery and JLR was signed in 2012. Today, this plant produces Land Rover Evoque and Discovery Sport, as well as Jaguar XF.
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