Crisis does nor exist for carmakers “Premium”

Details
Crisis does nor exist for carmakers “Premium”


-  In November, sales of “Premium” car manufacturers in Germany have increased: the BMW brand sold 145,500 vehicles (+26.4% compared to November 2011), the Audi brand has passed 123,600 (+10.9 % compared to November 2011) and Mercedes 120,400 (+ 5.7% compared to November 2011).


- In the first 11 months of 2012, BMW (excluding Mini) sold 1.38 million vehicles (+10.9%), Audi 1.34 million (12.7%) and Mercedes (excluding Smart) 1 19 million (+5.1%).


- The three manufacturers sell so nearly 4.3 million vehicles throughout the year 2012, i.e. 5% of global sales all manufacturers.


- These three manufacturers account for 51% of sales of premium manufacturers in the world in 2012.



50-4

 


Imports to Japan could reach 5% market share

Details
Imports to Japan could reach 5% market share

- The Japanese “cruise” market is around 4.2 million vehicles per year (to be compared to the “cruise” French market which is around 2 million vehicles per year).

- Imports of Japanese vehicles have always been very low compared to the overall market (between 4% and 6% of the market between 2000 and 2011) and compared to other major markets, such as Europe or the USA.

- It is to be noted that in Asia, traditionally imports remain very low (see China and Korea).

- Nevertheless , since 2011, we can see a minor increase of imports to Japan, after a net decrease between 2007 and 2009. In 2012, they could again exceed 5% of the market. However, it is two times less than in Korea.

- Two-thirds of these imports come from German brands (BMW, Mercedes, Volkswagen, Audi, Porsche), which will represent in 2012 a sales volume of approximately 160,000 units.

 


49-10

 


Imports to Korea now exceed 11% of the market

Details
Imports to Korea now exceed 11% of the market

- The Korean “cruise” market is around 1.2 million cars per year (to be compared to the French “cruise” market which is around 2 million cars per year).


- Imports of cars in Korea have always been very low compared to the overall market (less than 1% until 2000 and less than 5% until 2006) and compared to other major markets, such as Europe or the USA.


- In Asia (including China and Japan), imports remain historically very low.


- However since 2009, there is a sharp increase of imports in Korea (+5.2% in 2009, +7.4% in 2010, +8.7% in 2011 and +11.3% in 2012). In 2012, imports in Korea exceeded for the first time 11% of the market.


- Two-thirds of these imports come from German brands (BMW, Mercedes, Volkswagen, Audi, Porsche), which will represent at the end of 2012 a sales volume of around 90 000 units.


49-7

 


Opel confirms the stop of production at Bochum plant in 2016

Details
Opel confirms the stop of production at Bochum plant in 2016


- Opel management has informed - on 9/12/2012- the workforce that vehicle production at the Bochum plant will be discontinued after production of the Zafira model which is scheduled to cease in 2016. The Zafira is the last model produced in this factory.

- Among the 3000 current jobs, some will be kept on the logistics center and a possible parts production plant which could be created on the spot. Opel will also finance  a “working group "perspective Bochum 2022" aiming at finding opportunities to create a new activity in the site and finding employment in the city and region to ensure the conversion of 3,000 current employees.

- The Bochum plant began operations in 1962 with the launch of the Opel Kadett. Since the early 2000s, it has recorded a drastic decline in production volume due to several relocations.

- From 2015, the Opel Astra is no longer produced in Poland (Gliwice) and Great Britain (Ellesmere Port), and from 2016, the Opel Zafira will be output in Poland (Gliwice ).



50-1

 


4 manufacturers make 75% of the Brazilian market

Details
4 manufacturers make 75% of the Brazilian market

- The Brazilian market is historically very concentrated because four carmakers share 75% of the market:

•Fiat = 24%
•Volkswagen = 23%
•GM = 19%
•Ford = 9%

- Coming later, the two French carmakers (Renault and PSA) are in ambush behind the four leaders.


- The Japanese, Korean and Chinese carmakers are behind the French ones in term of market share.


- Finally, Premium manufacturers (BMW, Mercedes, Volvo) take a very marginal position.

 

49-8

 


  1. Hyundai-Kia use more than 100% of its capacities
  2. Citroën postpones the future C5 launch
  3. Fiat has ambition to sell 500,000 cars in China in 2015
  4. The Fiat-Chrysler group will produce 4.25 million vehicles in 2012
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