The French market ended 2014 below the 1.8 million PC (1/2 - overview)

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The French market ended 2014 below the 1.8 million PC (1/2 - overview)
 

- The French market fell in December (-6.8%) down to 163,379 units. However, on the 12-month total, the French market rose + 0.3%up to 1,795,913 units. This result marks a slight increase, the first since 2009, but remains below the level of 1.8 million units and thus remains one of the three worst figures recorded by this market for the last twenty years. The first market bottom dated from 1997, which had been negatively impacted by the whiplash of 1996 scrapping bonus. The second bottom dated back to 2013 with the whiplash of 2009-2010-2011 scrapping bonuses. The year 2014 is just slightly better than 2013.


- New Renault mini-SUV Captur , Peugeot 2008 and Citroën C4 Cactus contribute to boost sales of French brands (+ 3.9%) at the expense of foreign brands (-3.8%). French carmakers have thereby increased their market share, while the overall market has remained stable. The new French models have gained sales at the expense of less recent SUV models of foreign brands.


- For future  years 2015-2016-2017, Inovev expects a rebounce of French market. However the market  should not reach the 2 million PC (Passenger Cars) before 2018. The increase will be slow because the increase foreseen in household purchasing power will be offset by the confirmation of the new behaviours in terms of mobility. Inovev expects an increase of 3% of the French market in 2015.


 

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In 2014 for the first time ever the Hyundai-Kia group will reach the 8 million units

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In 2014 for the first time ever the Hyundai-Kia group will reach the 8 million units
 
- The Korean group will for the first time reach 8 million sales in 2014, and thus consolidate its fifth place globally behind the Toyota group, Volkswagen, General Motors and Renault-Nissan groups. The Korean group sold 7.56 million vehicles in 2013, 7.10 million in 2012, 6.50 million in 2011 and 5.75 million in 2010.

- Hyundai-Kia had originally planned to sell 7.86 million vehicles in 2014, but performed better than expected in several markets such as China, India and Brazil. Over the first 10 months of 2014, sales increased by 10.5% in China (more than the Chinese market as a whole: + 9.7%), 8% in India (while the market as a whole was sluggish : -0.7%) and 7% in Brazil (while the market was down: -11.4%). Its sales are also growing in mature markets such as Europe (+ 2.7%) and the USA (+ 3.7%).

- The increase in sales of Hyundai-Kia in these countries offset the sales decline in Russia (-4%) and the stagnation of its South Korean sales.

- Today, the group mainly sells its vehicles (PC + LCV) in China (1.4 million units in the first 10 months of 2014), in the US (1.1 million units), Korea (1 million units) and Europe (0.7 million units).


 

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French carmakers produced 13% of their vehicles in France in 2013

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French carmakers produced 13% of their vehicles in France in 2013
 
- French manufacturers (Renault-Nissan group and PSA Peugeot-Citroën group) produced 13% of their global production (PC + LCV) on French territory (1.4 million vehicles out of 10.5 million) against 31% in 2015. Compared to German carmakers that in 2013 produced 33% of their global production in Germany.

- European production accounts for 35% of their world production. More so than offshoring, it is mainly the increasing globalisation of French carmakers that reduced the volume of domestic production.

- The takeover of the Japanese manufacturer Nissan by Renault followed by the Korean carmaker Samsung, Dacia from Romania, Lada from Russia developed a strong globalisation of Renault. In 2013, Renault produced 6% of its global production in France, against 9% in 2010 and 18% in 2000. With the arrival of the Renault brand in China, production on French ground is expected to continue to reduce in coming years .

- PSA is historically more France based that Renault-Nissan. In 2013, the second French manufacturer produced 33% of its world production in France, against 38% in 2010 and 60% in 2005. With the expected growth of the Chinese market over the next few years and in view of the group's goals on this market, this is also expected to continue to decline.


 

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Novelties from the 2014 Guangzhou Automotive Show

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Novelties from the 2014 Guangzhou Automotive Show
 
- The 2014 edition of the Guangzhou auto show was an opportunity to review the new models announced for the Chinese market by the end of 2014 and for 2015. Beyond the concept cars introduced, it is interesting to analyse which carmakers were present, which segments and bodies have Chinese and non-Chinese manufacturers targeted and especially when these models will be launched.

- First observation, only 13 new products were presented in the show while the Beijing Motor Show unveiled sixty new models. Of the 13 models that may be marketed, 70% were from Chinese manufacturers; while they currently account for less than 30% of the local market. Among non-Chinese carmakers, only Suzuki, Ford and Chevrolet exhibited new vehicles.

- Second observation, the most represented segments were segments: C (6 models) followed by B and D (3 models each) in a current market dominated by segments C and D.

- Third observation, sedans (6 models) and SUV (7 models) are the only two bodies endorsed by new models. MPVs were completely absent from the new car list.

- Finally, if the majority of new models are expected for 2015 and 5 models should be marketed before the end of 2014.


 

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France is one of the EU markets that experienced the least variation between 2006 and 2014

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France is one of the EU markets that experienced the least variation between 2006 and 2014
 

- France is one of the European markets that experienced the least variation between 2006 and 2014. Indeed, the overall change (negative or positive) of the number of registrations during this period does not exceed 5% in the French market. Whereas it reaches much higher levels in other markets, such as 8.5% for the Italian market, 8.9% for the German market and even 11.8% for the Spanish market. The average changes in the UK market registration levels reached 6.5% making it one of the most stable markets, with Austria (3.5%), France (4.8%), Switzerland (5.4%), Belgium (6.2%), the Czech Republic (6.3%) and Slovakia (7.0%). The highest change is owned by the Portuguese market (20.2%), followed closely by the Romanian market (18.8%).


- This average was calculated on the 2006-2014 period and is therefore only valid for that period, as it can significantly differ depending on the chosen period. It is the result of economic environment and the introduction of scrappage schemes that induce the variation of these markets, upward or downward.


- The 2014/2013 ratios show that major European markets are up, except Belgium. However the 2014/2007 ratios show that despite the recent increase, these markets except for Great Britain have not recovered their pre-crisis levels.

 

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