BMW could transfer production of the Mini from Oxford to its new Debrecen plant
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BMW could transfer production of the Mini from Oxford to its new Debrecen plant
- In a previous Analysis, Inovev had suggested that the final Brexit conditions that will take effect in March 2019 could force the BMW group to transfer all or part of the production of the Mini from the Oxford factory (Cowley) in England to the Dutch factory of Born.
- Another possibility exists, however, since the announcement of the construction of a new BMW factory in Debrecen in Hungary. Indeed, this new plant could produce Mini, from 2020 or 2021, if the final conditions of the Brexit require the BMW group to transfer all or part of the production of the Mini.
- It should be noted that the decision to build a plant in Hungary (where Audi and Mercedes each have an assembly plant) dates from before the Brexit vote, and therefore there is no direct link between the announcement of the construction of a plant in Hungary and the Brexit vote.
- However, it seems unlikely that, if the final conditions of the Brexit force the BMW group to move the production of the Mini, BMW would not take advantage of the opportunity offered by its new plant in Debrecen.
- Everything will depend on what will happen in March 2019. The possible option of absence of an agreement would put Britain on the same plane as India or the United States.
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続きを読む... BMW could transfer production of the Mini from Oxford to its new Debrecen plant
Inovev forecasts around 160,000 Mercedes GLE SUVs a year
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Inovev forecasts around 160,000 Mercedes GLE SUVs a year
- Mercedes unveiled the new generation of its segment E SUV, the GLE, at the Paris Motorshow. This car takes the style of the old generation and will continue to be manufactured only on the American site of Tuscaloosa (Alabama).
- This model, which will be declined shortly in coupe version, competes with the BMW X5 (which has just been renewed), the Audi Q7, the Volvo XC90, the Lexus RX, the Volkswagen Touareg and the Porsche Cayenne. It can also compete with the US Jeep Grand Cherokee, Ford Explorer, Buick Enclave and Chevrolet Traverse SUVs.
- The engines of the GLE are the following: two 6-cylinder 3.0 and 8-cylinder 4.7 petrol engines, a 6-cylinder 3.0-cylinder rechargeable hybrid engine, and two 2.0-cylinder 2.0 and 6-cylinder 3.0 diesel engines. The powers of these different engines have not yet been communicated.
- In 2017, the Mercedes GLE had sold 160,000 units worldwide. The top five Mercedes GLE markets were then: 1 / the United States (55,000 sales) 2 / China (45,000 sales) 3 / Germany (13,000 sales) 4 / Canada (6,500 sales) 5 / Russia (6,500 sales). These five markets account for 80% of GLE's total sales.
- This ranking should not fundamentally change. The new generation of the Mercedes GLE is expected to reach, according to Inovev, around 160,000 units a year, mainly in China and the United States.
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続きを読む... Inovev forecasts around 160,000 Mercedes GLE SUVs a year
Ford stops Fiesta, Fusion and Taurus production in North America
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Ford stops Fiesta, Fusion and Taurus production in North America
- Ford has confirmed that it will disengage from unprofitable market segments, not only in Europe (as seen in our latest Auto-Analysis) but also in North America, where the Fiesta (B segment), Fusion (D segment) and Taurus (E segment) sedans will be phased out by 2020 and not replaced.
- The C segment Focus will be the only remaining sedan at Ford, but it is unsure whether this model will be replaced in the mid-2020s. Mustang should also survive this “mass slaughter“, as part of the sports car segment. Ford's goal is to have nearly 90% of its sales in North America in 2020 made up of pick-ups, SUVs and cargo-based utilities.
- This strategy of lightening ranges and maximizing profitability is very similar to what Sergio Marchionne announced shortly before his death last June, for his FCA group.
- For Inovev, this is not an offensive nor a conquering strategy, but rather a defensive one, because it focuses on a smaller scope keeping only high-margin products, and leaving the lost market share to the Japanese and Korean competition. The GM group could in turn adopt the same strategy in North America, which would create a great opportunity for Asian OEMs to further increase their influence.
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続きを読む... Ford stops Fiesta, Fusion and Taurus production in North America
The FCA European Product Plan 2019-2022
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The FCA European Product Plan 2019-2022
- The 2019-2022 FCA Product Plan reveals the effort that will be made to develop the Jeep brand, while the Chrysler and Dodge brands will fade. Indeed, the Chrysler 300 will not be replaced and its manufacture will not continue beyond 2020. The Chrysler Pacifica, for its part, will be manufactured until 2024 and will not be replaced. As for the 100% electric concept Portal if the project gives birth to a series model, its volume of sales should be very weak. On the Dodge side, the Charger and Challenger will not be replaced and their manufacture will not continue after 2021. The Caravan will suffer the same fate, while the Journey and Durango will be replaced by Jeep models (Cherokee and Grand Cherokee). The Chrysler and Dodge brands are therefore condemned in the short term, and the Lancia brand will disappear in 2019.
- On the other hand, the Jeep brand will become the spearhead of the FCA group, with the renewal of Renegade, Cherokee, Grand Cherokee (in 2020), Compass (in 2022) and the arrival of the Scrambler (in 2019), Jeepster (in 2020), Wagoneer (in 2020), Grand Wagoneer (in 2020). The Ram brand will expand with a new medium-sized pickup, the Dakota. The Alfa-Romeo brand will benefit from two new SUVs (one in the E segment in 2019 and the other in the C segment in 2020). In addition, two new coupes will complete the range of the manufacturer (the GTV in 2020 and the 8C in 2022), while the 4C Coupe will be removed in 2019. Finally, Fiat will renew its 500 (in 2019), 500X (in 2021 ) and 500L (in 2022).
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The 2018 Paris Motor Show was mainly a Premium brands event
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The 2018 Paris Motor Show was mainly a Premium brands event
- Due to the absence of many general brands, such as Volkswagen, Opel, Ford, Fiat, Nissan, Mazda, Mitsubishi, Subaru or Jeep, the 2018 Paris Motor Show was mainly a Premium brand show.
- Thus, Audi, BMW, Mercedes and Porsche presented about fifteen new products (75% of the main features of the show); in addition DS presented the DS 3 Crossback, the major novelty of the French premium brand.
- SUVs accounted for two thirds of the main innovations, i.e. 12 models. Sedans accounted for 15% of the main innovations, i.e. 3 models. The 3 remaining novelties were a minivan, a coupe and a convertible.
- The break-down of models at this show is therefore very different from that of the European market, which currently consists in 55% of sedans and 35% of SUV, these two categories together accounting for 90% of the European market.
- The minivans and coupes / cabriolets, which were not very present at the “Mondial de l'Automobile “ make up 7% and 1% of the European market respectively.
- Finally, microvans represent 2% of the European market, and no novelty has been shown in this category of vehicles. This is because the new Citroën Berlingo, Peugeot Partner and Opel Combo were unveiled at the Geneva Motor Show in March 2018, and the new Renault Kangoo will be unveiled next year.
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続きを読む... The 2018 Paris Motor Show was mainly a Premium brands event