The new 2016-2019 Audi product plan

 

Audi unveiled its new 2016-2019 product plan. This plan has been constructed with the objective to overpass BMW and Mercedes in terms of sales. It includes an offer of 20 different body styles in 2020.

In the second half of 2016, the SUV Q2 (B segment) will be marketed and the new generation of Q5 (D segment) should be unveiled.  It is to note that the new Q5 will be produced in the Mexican plant of the carmaker and not any more in Germany. The new A5 coupe (D segment) will also be marketed in the second half of 2016. However cabriolet and coupe versions of the A5 Sportbackwill be only released in 2017.

It is expected that Audi then unveils:

§In 2017:the new generation of the A6 (E segment) in its sedan and station-wagon versions, the new coupe A7 Sportback(E segment) and the new A8 limousine (F segment).

§In 2018:the next generation of the A1 (B segment) and the Q3 SUV (C segment) which will now be manufactured in the Hungarian factory of the carmaker and not any more in Spain;  the electric motor Q6 SUV (E  segment) and a compact convertible R6 to compete with the Mercedes SLC.

§In 2019:the new generation of the A3 (C segment). The A4  which has been renewed in 2015 will not be replaced before 2022. Finally, it is not any more made reference to Q4 and coupe A9, these models are not anymore a priority .


16-16-10   

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Subaru is the 18th world carmaker in 2015

 

Automotive subsidiary of Japan's Fuji Heavy Industries (formerly Nakajima), the Subaru brand is the 18th world carmaker in 2015, behind the Indian Tata Motors and ahead of the Chinese Great Wall. The Japanese brand sold 0.94 million vehicles last year (against 0.89 million in 2014 and 0.78 million in 2013) and hopes to reach for the first time 1 million units in 2016.

The Subaru brand has a specificity: it sells most of its production to the United States (59% in 2015). Japan accounts for only 17% of global sales, followed by China (6%), Canada (5%), Australia (4%) and Europe (4%).

In the European market, the brand encounters real difficulties. Its sales were down 22% in 2015, while its influence was already very low, indicating that the models do not meet the market demand (Subaru has stopped sales of Impreza and Legacy). In particular, Subaru does not offer a real SUV, like most other manufacturers.

The range of Subaru currently comprises:

1. Midgets (K vans): Pleo, Stella, Dias wagon (Daihatsu models rebadged)

2. Sedans: Impreza / WRX and Legacy / Levorg of his own design

3. Crossovers: Outback, XV and Forester his own conception

4. BRZ sports coupe developped with Toyota.

This rather diverse range manages meets success only in United States where Subaru has a plant (Lafayette LO) with a capacity of 300,000 vehicles per year.


16-16-8   

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With Mitsubishi, Renault-Nissan would become the third carmaker in the world

 

The Renault-Nissan group is in 2015 the fourth carmaker worldwide, behind Toyota, Volkswagen and General-Motors.
Mitsubishi is the 14th World carmaker, behind BMW, Daimler and Mazda.

If the Mitsubishi Renault-Nissan operation  is validated in October2016, the European-Japanese group would become the third carmaker in the world behind Toyota and Volkswagen.

Here are the rankings for the first four months of 2016:

• 1. Volkswagen (3.34 million sales)

• 2. Toyota (3.21 million sales)

• 3. GM (3.14 million sales, including GM-Wuling)

• 4. Renault-Nissan (2.77 million sales)

• 5. Hyundai-Kia (2.52 million sales)

The contribution of Mitsubishi should allow Renault-Nissan to overpass GM and Hyundai-Kia and approach the two leaders Volkswagen and Toyota. In the first 4 months of 2016, the European-Japanese group Renault-Nissan including Mitsubishi totals 3.15 million vehicles sales (into which 0.38 million Mitsubishi).
 


16-16-7   

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Great Wall is the 19th world manufacturer in 2015

 

Chinese carmaker Great Wall is the 19th carmaker in the world in 2015 and the third 100% Chinese  carmaker behind Changanand Geely. Great Wall, which sold 850 000 vehicles in 2015 (against 730 000 in 2014), has gradually become a group composed of two distinct brands, one (Haval) producing SUV, the other (Great Wall) producing sedans and pickups.

The current range is composed of:

1. Haval SUV H1, H2, H5, H6, H7, H8 and H9 which totaled 662,500 in 2015 sales.

2. Great Wall sedans M2, M4, C30 and C50 which totaled 90,800 sales in 2015.

3. Pickup WingleWingle 5 and 6, which totaled 99,500 sales in 2015.

It is to note that the Haval brand sales have  increased by 54% in 2015, while the Great Wall sedan sales have fallen by 50% and pick-up sales by 16% over the same period.

The Great Wall Group  is therefore specializing increasingly in the SUV. It has gradually become the leading producer of SUVs in China.

The main Great Wall Group's market in 2015 was China with 834,000 sales, representing 98% of its global sales.
The 2% left are exported to
Chile (3800 units), Russia (3200 units), South Africa (2500 units), Bulgaria (2300 units), Iran (2300 units), Colombia (1800 units), Uruguay (500 units) and New Zealand (400 units).


16-16-9   

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Imports and exports of the Turkish automotive industry in 2015

 

Turkey produced 1.28 million vehicles in 2015 (+ 6.7% over 2014 and + 42% compared to 2005). Six plants for passenger cars and light trucks are present in Turkey, besides trucks and buses plants . These six plants, located in the east of the country, produce models for nine different brands (Fiat by itself  produces for 4 brands).

Since 2008, Renault, which produces here most of the Clio sold in Europe, is the largest producer in the country, while PSA has just stopped its production in the Fiat plant in May 2016. Fiat, formerly leader, has steadily declined since early 2000.
The most important increase is Hyundai’s. This group has multiplied by seven its production in Turkey between 2005 and 2015.

Into 1.28 million vehicles produces in Turkey in 2015, 325,000 were sold in Turkey, 156,000 in UK, 154 000 in France, 101,000 in Germany, 99,000 in Italy and the rest in other countries of the world.

Brexit will affect Turkish production negatively. Inovev has revised its forecast in order to take on-board the Brexit.
Sales in the UK will likely decrease and, as the UK is a big export destination for Turkey, Turkey production had to be lowered from the level of before-
Brexit. And no production can be transferred from UK to Turkey as Turkey has not the capacities to absorb such a transfer.

Regarding imports, Germany is the main source in Turkey 2015 (210 000 vehicles), ahead of Spain (96,000 units), Great Britain (43 000 units) and France (41 000 units). Turkey imported a total of 650,000 vehicles in 2015 (67% share) and exported 960 000 (75% of production).


16-16-5   

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