Overview of the Mexican market in 2015
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Overview of the Mexican market in 2015
- The Mexican automobile market increased by 19.5% in 2015 to 1.17 million vehicles, beating a new sales record (the previous dating from 2006). Mexico takes advantage of the good economic situation observed in the NAFTA region (USA, Mexico, Canada) and a privileged position as the seventh largest producer worldwide (3.5 million vehicles produced in 2015). Mexico attracts more and more car manufacturers like Mazda, BMW or Daimler that have recently built new plants there.
- By manufacturer, the Renault-Nissan group (27.6% market share, +17.3%) remains the leader of the Mexican market, far ahead of the GM group (19.0% market share, +18.1%). Followed by the Volkswagen group (16.2% market share, +11.9%), Ford (6.6% market share, +10.7%), FCA (6.4% market share, +12.7%) Toyota (6.3% market share, + 21.8%), Honda (5.6% market share, + 21.1%), Mazda (4.2% market share, + 40.0%), Hyundai -Kia (2.8% market share, + 209.0%) and BMW (1.3% market share, + 17.3%). The largest increases are to be credited to Korean manufacturers (Hyundai, Kia) and Japanese manufacturers (Toyota, Honda, Mazda) who had little presence until now in the Mexican market.
- The ten best selling models in the Mexican market in 2015 are: Chevrolet Aveo (76 696 units), Nissan Versa (64 454), Volkswagen Jetta (56 577), Volkswagen Vento (53 096), Nissan Micra (49 658 ) Nissan Tsuru (49 134), Chevrolet Spark (42 829), Nissan Sentra (35 996) Chevrolet Sonic (31 120) and Mazda 3 (29 982). The Renault-Nissan group ranks four models in the top 10, GM group ranks three and the Volkswagen Group two.
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Overview of the Brazilian market in 2015
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Overview of the Brazilian market in 2015
- The Brazilian automotive market experienced a third year of falling sales (-26.6%), much higher than in 2013 or 2014. The volume of PC + LCV sales dropped from 3.5 million units in 2014 to 2.5 million in 2015, while it was close to 4 million in 2012. in fact, the poor economy (falling prices of raw materials) is the main cause of the fall of the Brazilian market for the past two years. In addition, the increase in car taxes has not encouraged a revival of auto sales in Brazil.
- The FCA group (18.8% market share, -31.6%) is the Brazilian market leader, ahead of the Volkswagen group (15.3% market share, -33.5%). Followed by the GM _ (15.1% of the market, -33.0%), Ford (10.4% market share, -13.6%), Renault-Nissan (9.4% market share, -21.5 %), Hyundai-Kia (8.6% market share, -15.6%), Toyota (6.8% market share, -10.3%), Honda (6.0% market share, + 17.0 %), PSA (2.1% of the market, -41.4%) and Mitsubishi groups (1.6% market share, -30.8%). Only Honda is progressing on this weak market.
- The ten best-selling models in 2015 are: Fiat Palio / Siena (181 757 units), Hyundai HB20 (163 674), Chevrolet Onix (125 931), Ford Ka (124 247), VW Gol (82 746) VW Fox (79 590), Fiat Uno (79 461), Renault Sandero (78 174), Chevrolet Prisma (70 336) and Toyota Corolla (67 339). The FCA _, VW and GM groups each place two models in the top 10.
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Overview of the Japanese market in 2015
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Overview of the Japanese market in 2015
- The Japanese car market experienced a significant drop (-9.3%) to 5.05 million PC + LCV, which corresponds to the average volume recorded by this market since 2007, although this average was of 6 million between 1998 and 2006 and even 7 million between 1989 and 1997. The main feature of this market is that it has not seen any growth for the last twenty years and has remained stagnant since 2007.
- The Toyota group (43.0% market share, -6.5%) which is the only one to have _ four brands in Japan (Toyota, Daihatsu, Hino, Lexus) dominates the Japanese market, far ahead of Honda (14, 4% of the market, -14.4%), Suzuki (12.6% market share, -19.2%), Renault-Nissan (11.9% market share, -11.9%), Mazda (4, 9% of the market, + 9.4%), Subaru (3.2% market share, -4.3%) and Mitsubishi groups (2.9% market share, -12.7%). In a generally declining market, only Mazda manages to rise compared to 2014. Toyota and Subaru managed to limit the decline in sales. By brand, Toyota (28.7% market share, -4.0%) remains well ahead of its competitors Honda, Suzuki, Nissan, Mazda, Subaru and Mitsubishi.
- The ten best-selling models are: Toyota Prius C (215 525 units), Honda N-Box (184 920), Daihatsu Tanto (157 756), Nissan DAYZ (150 696), Toyota Prius (127 403) Daihatsu Move (120 835) Suzuki Alto (120 034), Honda Jazz (119 846), Toyota Corolla (109 027) and Suzuki Wagon R (108 107). The Toyota group _ ranked five models in the top 10.
- Foreign imports remain very low in 2015 (they represented only 5.7% of the Japanese market).
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Overview of the car market Globally in 2015
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Overview of the car market Globally in 2015
- The global car market increased by 1.5% in 2015, reaching a volume of just over 90 million units. This is the first time the world market exceeds the symbolic threshold of 90 million units, although growth is the lowest since 2010.
- The reason behind this low growth: falling sales in key markets in terms of volume, such as Japan, Brazil, Russia, Indonesia, Thailand and Argentina. In addition, growth in China has been the lowest since 2012, which - in view of the volume of this market in the overall volume - has had a negative impact on all the results.
- By manufacturer, the Toyota group (10.15 million units, 0.8%) remains the global market leader, ahead of the Volkswagen group (9.93 million units, -2.1%). Followed by the GM _ (9.84 million units, -0.8%), Renault-Nissan (8.49 million units, + 0.2%) and Hyundai-Kia groups (8.02 million units , + 0.1%). Among the top five manufacturers, only Renault-Nissan and Hyundai-Kia have managed to increase their sales in 2015, benefiting from a fresh line of popular products.
- The ten best selling models on the world market are: Toyota Corolla (1 026 150 units), Ford F-Series (956 058), Volkswagen Golf (892 182), Ford Focus (814,876), Volkswagen Jetta ( 706 175), Toyota RAV4 (661 844), Honda CRV (659 678), Chevrolet Cruze (612 963), Toyota Hilux (612 644), Chevrolet Silverado (607 078).
- In 2016, global growth depends on the stimulus or lack of stimulus from markets such as Japan, Brazil, Russia, Indonesia, Thailand and Argentina. The level of growth of the Chinese market will also have an impact on the growth of the global market.
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Overview of the Spanish Passenger Car market in 2015
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Overview of the Spanish Passenger Car market in 2015
- The Spanish car market for Passenger Cars increased by 20.9% in 2015, reaching a volume of 1.03 million units. This is the third year of growth after the fall of 2012. Despite the three years where we saw the Spanish market gradually restart, thanks to PIVE planes (introduction of scrappage schemes), it is still far from its pre-crisis levels (1.6 million in 2007).
- Segment C (43% market share) is the largest segment in this market, ahead of Segment B (34%). By body type, sedans accounted for 54% of the market (down three points) and SUV 23% (up three points).
- The Volkswagen group (22.7% market share, + 16.1%) is the Spanish market leader, ahead of the Renault-Nissan group (17.2% market share, + 25.6%). The largest increases were recorded for Premium carmakers, Korean carmakers, and the FCA and Renault-Nissan groups that benefited from a fresh line of popular products.
- The ten best-selling models in 2015 were: Seat Leon (33 268 units), Seat Ibiza (31 376), VW Golf (29 212), Dacia Sandero (25 339), VW Polo (25 127), Nissan Qashqai (23 832), the Renault Clio (23 019), Opel Astra (20 748), Opel Corsa (20 724) and Peugeot 308 (20 524). The VW group ranked _ four models in the top 10, the Renault-Nissan group ranked three.
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