Chinese car sales in Europe in the first six months of 2022
The volume of Chinese cars sold in Europe (29 countries) reached 75,000 units in the first half of 2022, which augurs for a volume of 150,000 units for the whole year. In 2021, this volume had not exceeded 80,000 units, which demonstrates that sales will probably double this year compared to the previous year.

It should be remembered that sales of Chinese cars (for the most part equipped with a 100% electric engine) started in 2017 with the MG brand (ex-British brand) which began to invest in the British market before expanding to all of Europe. In 2018, sales of Chinese cars in Europe had reached 9,000 units, then 14,000 in 2019 and 30,000 in 2020.

The MG brand was soon joined by other Chinese brands, such as Polestar, Lynk&Co, Aiways, NIO, Dongfeng, JAC, BYD, Hongqi, BAIC, Xpeng, Maxus, in short, a dozen brands are now present on the European market.

The customers who buy this type of car are mainly attracted by the lower prices than European electric vehicles in the same segment, even lower than Korean electric vehicles. This clientele is put off by the excessively high prices of European electric vehicles. European (and now Korean) manufacturers favor margin over volume, which leaves an entire section of the market (that of the least expensive cars) at the mercy of Chinese manufacturers. Japanese manufacturers have not yet really invested in the electric car market. As for the Dacia Spring, it comes from China, which explains its very low price but its small size does not suit some BEV customers.


 
    
 

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The GM-Wuling Mini EV: the small electric that thinks big
The Wuling Hongguang Mini EV is currently the best-selling car in China, all engines combined. It is also the best-selling electric car in China and one of the best-selling electric cars in the world, with 554,133 units sold in its first two years on the market in China (127,651 units in 2020 and 426 482 in 2021). In the first half of 2022, its sales volume amounted to 214,188 units, suggesting a volume close to 450,000 units for the year as a whole. The model is manufactured at the Liuzhou (Guangxi) site.

The Wuling brand previously focused on small rustic minivans, has completely renewed its strategy, at a not very distant time when it saw its sales dwindle.

It remains to be seen whether the success of the Wuling Hongguang Mini EV, a small three-door sedan 2.92 m long equipped with a 17.5 hp electric motor and a 9.2 kWh LFP battery allowing a range of 120 km or a 13.8 kWh LFP battery allowing a range of 170 km, will be sustainable and if this success can be exported. As of now, the cheapest vehicle in China is marketed in Lithuania for a price of 10,000 euros excluding bonus, while a Dacia Spring is billed at 19,000 euros less the bonus of 5,000 euros. The price of the Wuling is closer to the Citroën Ami cart (7,000 euros) which is even shorter (2.41 m) and therefore less habitable. The Ami, launched the same year as the Wuling, has garnered only 23,000 sales since its launch. Its engine develops 12 hp and its battery offers a capacity of 5.5 kWh allowing a range of 70 km.


 
    
 

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Production forecast Spain 2023-2030
Inovev's latest forecast for passenger cars (PC) + light utility vehicules (LUV) production in Spain shows a catch-up process starting in 2023 with growth expected to intensify through 2030. Spanish production could rise from 2 million units in 2022 (a low since 2012) to 3 million units in 2030. Spanish car production had already approached this level in 2015-2019, but without exceeding 2.9 million units. The mediocre years of 2020, 2021 and 2022 were marked by the Corona crisis (2020), the semiconductor crisis (2021) and then by the consequences of the war in Ukraine (2022).
Inovev's forecast, which sees a volume of 3 million units in 2030, takes into account several factors, such as the introduction of the Peugeot 208 at the Zaragoza site from 2026, which will more than compensate for the departure of the Citroën C3 Aircross and Opel Crossland, or the introduction of the Volkswagen ID2 small electric cars and their offshoots Skoda and Cupra.
The development of the Cupra models will more than offset the decline in Seat's sales and production figures.
Added to this is the development of Citroën's production in Spain (C4X, which will join the C4), Renault's in Spain (Mitsubishi ASX, which will join the Captur), and Ford's decision to produce electronic models in Valencia.
Spain will thus be the only major European country to perform better in 2030 than in 2019 and - at 3 million vehicles per year - will be midway between France (2 million) and Germany (4 million).
The Stellantis sites in Zaragoza and Vigo will be among the largest European production facilities.
 
   
 

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German manufacturers now produce more than French manufacturers in Eastern Europe
French car manufacturers were the first Europeans, along with Italian manufacturers, to relocate part of their production to Eastern European countries. It should be remembered that Poland, the Czech Republic, Slovakia and Hungary joined the European Union in 2004, and that Slovenia, Romania and Bulgaria joined in 2007. But the first relocations date from the 1990s, when these countries broke away from the grip of the Soviet Union.

Between 2005 and 2015, the establishment of French manufacturers (Renault, PSA) was preponderant in these countries, but since 2015 we have witnessed a rise in power of German manufacturers (Volkswagen, BMW, Mercedes) whose establishment has become predominant in recent years. These now represent 37% of production in this region, while French manufacturers only produce 29% of this production there. And this figure includes since 2021 the Fiat-Chrysler group.

The French and German manufacturers were joined from 2007 by the Korean manufacturers (Hyundai-Kia) which today account for 17% of the production in these countries.

Japanese manufacturers are weakly established in this region, which is nevertheless famous for the low cost of labor, since only Toyota produces cars in the Czech Republic and Suzuki produces them in Hungary. These manufacturers together produce only 8% of the region's production in 2022. Finally, an American manufacturer, Ford, produces in Romania and produces 7% of the region's production, which represents 25% of European production as a whole.


 
    
 

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Could Saudi Arabia become a BEV producer?
A joint venture has been established in Saudi Arabia between the Saudi sovereign wealth fund PIF (Public Investment Fund) and the supplier Foxconn from Taiwan. This is now to create a range of all-electric vehicles (BEV) under the new Ceer brand. Component licenses are also to be acquired from BMW for this purpose.
No details of the models or production capacities were given, but it was announced that the Ceer models will be marketed in the Middle East/North Africa (MENA) region from 2025. The market for BEVs there is still in its early stages, but may grow rapidly, especially in the region's major cities. There are about 200 charging stations in Dubai and 2,000 in Abu Dhabi. There are currently no special incentives for BEV customers. However, some initiatives have been announced. In North Africa, Morocco plans to save about 23% energy in the transport and trafic sector by 2030. In Egypt, El Nasr Automotive Manufacturing Company wants to build up to 3,000 charging stations in collaboration with Chinese carmaker Dongfeng.
Electronics carmaker Foxconn, best known for producing cell phones, has turned to electric vehicle production to diversify its product range. For example, the supplier has already partnered with Vietnamese carmaker VinFast and U.S. startup Fisker, as well as a strategic partnership with Stellantis. But its ambitions appear to go even further. For example, Foxconn has bought the GM pickup truck plant in Lordstown, Ohio, and will produce three BEV models under the Foxtron brand: the Model E sedan, the Model B crossover vehicle and the Model V pickup truck
 
   
 

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