Australian Car Market (PC + LUV) 2017
The Australian car market (PC + LUV) slowed its growth in 2017 (+ 0.6%) after having recorded a 2% increase in 2016. The number of registrations reached 1,152,000 units last year, compared with 1,145,000 units in 2016. The 1,200,000 units were not achieved as planned, and it does not appear that they will be reached in 2018. Indeed, since last summer, the Australian market trend is clearly down and the month of January 2018 shows no real improvement. There is probably no connection to the above, but all Australian-based auto factories have ceased operations in 2017. Now all auto sales are sourced from outside the country, including from Asia, Europe and South Africa.

The leader of the Australian market in 2017 remains by far the Toyota group (which was one of the most established producers in Australia during the last twenty years). The Toyota group holds 19.6% of the market, well ahead of Hyundai-Kia (13.2%), Mazda (10.1%), GM (7.8%) and Volkswagen (7.8%). Other manufacturers are far behind (less than 7% market share). Japanese manufacturers together account for 55% of the Australian market.

The share of light trucks (SUV, MPV, pick-up) on the Australian market has increased from 58% in 2016 to 61% in 2017. This market is gradually adopting the product preferences and features of the North American markets.


18-04-7   
 

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Mexican Car Market (PC + LUV) 2017
The Mexican car market (PC + LUV) declined in 2017, for the first time since 2009. The decline reached 4.6% over the year, but it is especially in the last four months of the year that market fell (up to -13% in December), although the negative trend was already noticeable as early as the beginning of summer 2017. The break in growth was brutal. The registration volume recorded in 2017 thus fell to 1,530,000 units, compared to 1,604,000 in 2016. The beginning of the year 2018 shows no improvement, since the registrations in January fell by 11.5% compared to January 2017. Inovev therefore expects a decline in the Mexican market to less than 1,500,000 units for the whole of 2018.

Most major automakers’ sales dropped in 2017 (except Hyundai-Kia, Toyota and Honda). The biggest falls are recorded at GM (-16.2%) and at Ford (-18.1%). Perhaps these two American groups are victims of the tension between Mexico and the US, a consequence of the economic policy of the Trump administration.

The Renault-Nissan group consolidates its leading position in the Mexican market in 2017 (25.9% market share), ahead of GM (16.9% market share) and Volkswagen (15.3% market share). Next, far behind, are Hyundai-Kia (8.7% market share), Toyota (6.9%), Honda (5.9%), FCA (5.6%) and Ford (5,4%).


18-04-4   
 

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Brazilian Car Market (PC + LUV) 2017
The Brazilian car market (PC + LUV) increased by 9.4% in 2017 compared to 2016, finally improving after four years of decline. The economic situation has improved and the political situation has stabilized. The volume of the Brazilian market in 2017 (2,172,000 units), however, remains well below the volumes recorded between 2010 and 2014 (more than 3,000,000 annual units). Inovev expects continued growth in 2018, which could augur a market close to 2,500,000 units, (volume reached in 2015). All major manufacturers saw their sales increase in 2017 (except PSA and Mitsubishi).

The market leader is the GM group (18.1% market share), which overtook  the FCA group last year (17.4% market share), thank to a more appropriate range of models. Next is the Volkswagen group (12.9% market share) with a new Polo launched at the end of the year, the Renault-Nissan group (11.3% market share) who has finally succeeded in joining the traditional top three manufacturers in  Brazil, the Hyundai-Kia group (9.6% of market share) which suffers from a too limited range and the Ford group (9.5% of market share) which is back in the race after a number of difficult years.

The manufacturers that made the most progress in 2017 are the Volkswagen (+ 18.1%), Renault-Nissan (+ 16.5%), Ford (+ 14.4%) and GM (+ 13.9%) groups.  FCA and Hyundai-Kia groups experienced very weak growth in sales.


18-04-2   
 

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Argentinian Car Market (PC + LUV) 2017
The Argentine automotive market (PC + LUV) had an outstanding year 2017, with a 31.4% increase compared to 2016. The number of registrations reached 864,000 units, compared to 657,000 in 2016.

The peak of 2013 (900,000 annual units) was not exceeded in 2017 but given the figures of January 2018, it is possible that this will happen by the end of this year. Inovev expects continued growth in 2018, but at a slower pace than in 2017. It should be noted that the rise in the Argentinian market in 2017 follows a first year of growth in 2016 after two years of decline ( 2014-2015) in parallel with the Brazilian market. The Argentine market is thus  gradually returning to its natural level.

All major manufacturers saw their sales increase in 2017. The strongest increases were those observed at Chery (+ 91.5%), Honda (+ 83.3%), Daimler (+ 47.4%), FCA (+ 39.3%) and Volkswagen (+ 36.6%). The growth recorded at Ford (+ 28.3%), Renault-Nissan (+ 26.3%), GM (+ 26.3%), PSA (+ 25.4%) and Toyota (+ 22.4%) are among the weakest ...

The leader of the Argentinian market in 2017 remains the Volkswagen group (16.9% of market share) ahead of Renault-Nissan (15.2%), GM (14.2%), Ford (12.7%), FCA (12.2%), PSA (12.2%) and Toyota (10.5%). Other manufacturers are far behind, making up less than 2.5% of the market.


18-04-5   
 

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South Korean Car Market (PC + LUV) 2017
The South Korean automotive market (PC + LUV) returned to negative in 2017 (-2.5%), after a stable sales in 2016 (-0.4%). The volume announced in 2017 is 1 548 000 units, compared to 1 588 000 in 2016. The peak of registrations was reached in 2015, with 1 600 000 units. According to Inovev, this record will not be exceeded in 2018, despite the Olympic Winter Games that are taking place place in this country in February this year.

When we look at the graph below representing the monthly rise and fall of the South Korean market in 2016 and 2017, we can see that the trend is very mixed. But since October 2017, the trend is clearly downward, perhaps because of the palpable tension between the two Koreas at that time.

In 2017, the Hyundai-Kia Group largely dominates the South Korean market, with a 63.5% market share. Hyundai-Kia is far ahead of the GM Korea group (8.1% market share) which has just announced the closure of one of its local factories (due to a drop in sales of Chevrolet models in Korea and on export markets ), the Renault-Nissan group (7.1% market share), which sells cars under the Renault-Samsung brand and Mahindra (6.9% market share), which sells its cars under the Ssangyong brand. Imports account for 14.4% of local registrations,  which is twice the proportion of Japan. The first two imported brands are premium ones:  BMW and Mercedes.


18-04-3   
 

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