“Western” ranking of carmakers (passenger cars + light utility vehicles): Toyota first in 2024, VW second (1/2)
With global automobile production volume (passenger cars + light utility vehicles) expected to fall by almost 2% in 2024, according to Inovev's calculations, the Toyota group (Toyota, Lexus, Daihatsu, Hino) remains the world's leading carmaker ahead of the VW and Hyundai-Kia groups.
 
This so-called "Western-view" classification includes the production of Chinese carmakers that produce foreign cars under license, via joint ventures. This is how Volkswagen brand cars produced by the Chinese SAIC, for example, are integrated into the Volkswagen group and not into the SAIC group. Inovev offers on the next analysis, the "Chinese-view" classification which includes the production of foreign cars produced by Chinese carmakers at Chinese carmakers.
 
In the so-called "Western-view" ranking, the leading Chinese carmaker BYD is in sixth place, behind Toyota, Volkswagen, Hyundai-Kia, GM and StellantisBYD is the carmaker that has increased the most in 2024 compared to 2023, among the top 20 global carmakers. While the production of non-Chinesecarmakers is in decline in 2024 for most of those in the Top 20, it is increasing for most of the Chinese carmakers present in this Top 20, such as BYD, but also Geely, Chery and ChanganGeely (owner of Volvo, Polestar, Lotus among others) takes 11th place in 2024, Chery takes 12th place. Changan takes 16th plance, behind the BMW, Mercedes and Renault groups. The American electric car carmaker Tesla is in 17th position, slightly down from 2023.
 
Over the next two years, we can expect a consolidation of Chinese carmakers who have been strengthening their positions in China and in exports for several years.
The world's top 10 according to the "Chinese" ranking (passenger cars + light utility vehicles) from 2010 to 2024
 
Mercedes Group sold 2.39 million vehicles in 2024
The Mercedes Group sold 2,389,000 light vehicles worldwide in 2024, down 4.1% from 2023, including 1,983,400 passenger cars, down 3.0% from 2023.
 
This worldwide sales drop is explained by a 7.4% delcine in sales in China (638,983 sales including 589,314 Mercedes and 49,669 Smart) and a 1.9% decline in Europe (696,907 sales including 684,027 Mercedes and 12,880 Smart). Among its three major global markets, only the US market saw the carmaker's sales increase (+6.5% to 377,811 sales exclusively from the Mercedes brand).
 
Light utility vehicles (Sprinter, Vito, Citan ) accounted for 405,600 sales worldwide, down 9.4% compared to 2023, probably due to both strong and renewed competition.
 
Sales of battery electric vehicles (BEV) suffered a sharp drop (-23.1%) last year, to 185,000 units, demonstrating the failure of the carmaker's electrification strategy through the EQ range but also through the new Smart range, with sales volumes remain lower than those of the old Fortwo and Forfour.
 
In the Premium category, Mercedes remains in second place in 2024 behind BMW and ahead of Audi. The future seems uncertain, however, given the carmaker's decision to soon abandon the A-Class and B-Class, which were generating volume, and on the other hand, the gradual arrival on the global market of new Chinese Premium cars capable of supplanting Mercedes in a number of areas.
Renault Group sold 2.26 million vehicles in 2024
The Renault group sold 2,264,815 vehicles worldwide in 2024, compared to 2,235,345 in 2023, which represents a small increase of 1.3% and allows the carmaker to rank 15th worldwide, behind BMW and Mercedes, but ahead of Changan and Tesla. The small increase in 2024 after a 2023 at +9% is explained by the limited success of the group's electric vehicles, in particular the Mégane and Scénic. The Renault 5 E-Tech should do better, but its launch was late and could not compensate for the discontinuation of the Zoé and Twingo electrics during the year. The year 2025 should be more prosperous with the ramp-up of the Renault 5 E-Tech and Renault 4 E-Tech.
 
Renault group sales break down as follows: 1,577,351 Renault (+1.8%) including 25% utility vehicles, 676,340 Dacia (+2.7%), 4,585 Alpine (+5.9%). It should be noted that Renault had offloaded the Russian Autovaz (Lada) and the Chinese Jinbei-Huasong in 2022. As for the Samsung brand, it became Renault Korea (figures are integrated into Renault) with a stake of Geely which amounts to 34%.
 
Dacia has for the first time placed its Sandero sedan at the top of the European market in 2024. For 2025, we expect the ramp-up of the new Duster and Bigster. At Alpine, we expect the production version of the battery electric SUV presented at the Paris Motor Show in October 2024. The brand plans to increase its sales tenfold in the long term with this model.
 
Sales of full-hybrid vehicles (HEV) increased by 45%, representing 25.5% of Renault Group sales (+7.5 points compared to 2023). The Renault brand consolidated its second place in Europe in this category behind Toyota.
 
Battery electric vehicles (BEVs) represent 9% of Renault Group sales in 2024, in a year of transition in terms of product plan. This is starting to be reflected in the mix for the fourth quarter of 2024, which stands at more than 12% thanks to the ramp-up of the Renault 5 E-Tech. For the Renault brand, 13% of its sales are battery electric in 2024.
BMW Group to sell 2.45 million vehicles in 2024
The BMW Group sold 2,450,804 vehicles worldwide in 2024, 4% less than in 2023. The BMW brand sold 2,200,177 vehicles (-2.3%), thus maintaining its global leadership in the Premium category, with BMW well ahead of Mercedes (1,983,400 sales) and Audi (1,671,200 sales).
 
The other two BMW Group brands performed more poorly than the BMW brand, with the Mini brand selling just 244,915 vehicles last year, down 17.1% from 2023, following a laborious transition from the old Mini to the new Mini. In addition, the late start of the electric Mini in China disrupted all Mini deliveries until the third quarter of 2024. The Rolls-Royce brand delivered 5,712 vehicles last year, down 5.3% from 2023. This is half as many as its rival Bentley.
 
The BMW Group sold 426,594 battery electric vehicles (BEVs) last year (17.4% of the group's total sales), up 13.5% compared to 2023. The carmaker also sold 166,621 PHEVs last year.
 
By geographic area, Europe remains BMW's leading market, with 923,202 units (+1.0% compared to 2023), ahead of China, with 625,091 units (-16.0% compared to 2023) and the United States, with 384,658 units (-0.7% compared to 2023).
 
BMW plans to boost its sales in 2025 thanks to its new “Neue Klasse ” design unveiled in the second half of the year on the new iX3.
 
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