BYD develops its upper segment in Europe : launch of the Sealion
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BYD develops its upper segment in Europe : launch of the Sealion
- Among the Chinese carmakers that sold a total of 301,176 BEVs in Europe (30 countries = EU + UK + Switzerland + Norway) in the first 9 months of 2024 (compared to 279,511 units in the first 9 months of 2023, representing an increase of 8%), BYD sold 28,723 BEVs in Europe in the first 9 months of 2024, which represents a tripling of its sales compared to the first 9 months of 2023, but BYD remains far behind MG (a subsidiary of the SAIC group) which sold 177,634 over the same period. BYD is therefore now the second Chinese seller of BEVs in Europe, far behind MG.
- The BYD models range is still relatively limited compared to that offered in China, since it consists of the Atto 3 (C-segment SUV), Dolphin (C-segment sedan), Seal (D-segment sedan), Seal U (D-segment SUV – PHEV), Han (E-segment sedan) and Tang (E-segment SUV). Note the notable absence of the Seagull (B-segment sedan), the third best-selling BEV in the world (see previous analysis).
- To complete its European range, BYD is launching the Sealion at the end of the year, a D-segment SUV-BEV that adapts the low and sporty lines of the Seal sedan to a mid-class SUV. The Sealion SUV is 4.83 m long compared to 4.78 m for the Seal U SUV and 4.80 m for the Seal sedan. The Sealion competes with the Hyundai Ioniq 6 and Kia EV6, as well as the Peugeot e-3008 and Volkswagen ID5. The Sealion is powered by a 308 hp electric motor supplied in electricity by an 82.5 kWh NMC battery allowing a range of 480 km according to the WLTP cycle. A 522 hp version will also be offered with four-wheel drive and a 91.3 kWh NMC battery allowing a range of 500 km according to the WLTP cycle.
Scout models embody Volkswagen and Rivian agreement
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Scout models embody Volkswagen and Rivian agreement
- Since July 2021, the Volkswagen Group has owned 100% of the capital of the American heavy-duty carmaker Navistar, owner of the International brand. The German carmaker then integrated the International brand into the Traton subsidiary (Volkswagen's heavy-duty subsidiary that includes also Scania and MAN). By purchasing Navistar, Volkswagen became the de facto owner of the Scout brand, which was part of the American group and which produced an SUV from 1961 to 1980.
- In order to reuse the Scout name in North America today for a new range of battery electric vehicles, the Volkswagen Group has signed an agreement with the American carmaker of battery electric vehicles Rivian to develop a pickup and a mid-range SUV based on the current Rivian models.
- Thanks to this alliance, Rivian is guaranteed to release its R2 model in 2026. Before this agreement, the American carmaker of battery electric vehicles was in a difficult financial situation. The joint venture with Volkswagen is a game changer, both by providing direct funding to Rivian and by restoring trust in the company.
- The first two Rivian-derived Scout models have been unveiled, the Traveler SUV and the Terra pickup. They are based on a ladder frame like the Mercedes G-Class and Toyota Land Cruiser. They feature an all-electric engine that provides a range of 339 miles (543 km) or 500 miles (800 km) with an integrated internal combustion generator.
Global BEV sales over 9 months 2024: Tesla still the leader
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Global BEV sales over 9 months 2024: Tesla still the leader
- Out of a global total of 7,488,144 battery electric vehicles (passenger cars and light utility vehicles) sold in the first 9 months of 2024 (12.5% of the market for all engines combined), Tesla remains the leading BEV carmaker (1,469,383 units in the first 9 months of 2024), ahead of BYD (1,296,090 units). The significant difference between the two carmakers is that Tesla only produces battery electric vehicles while BYD also produces plug-in hybrids (PHEV), which allows it to overtake Tesla worldwide if we combine all types of engines. Tesla and BYD alone represent nearly 37% of global BEV sales, including 19.6% for Tesla and 17.3% for BYD.
- The other carmakers are largely left behind. In third place, the Geely group – thanks to a set of brands dedicated to the production of BEVs – sold 545,547 BEVs in the first 9 months of 2024 (7.3% of the global BEV market), ahead of the VW groups (491,243 units, 6.6%), GM (455,489 units, 6.1%), Hyundai-Kia (292,988 units, 3.9%) and BMW (271,447 units, 3.6%). Among the top 20 BEV carmakers, there are 10 Chinese carmakers, 5 European carmakers (if we consider Stellantis as a European carmaker), 3 American carmakers, 1 Japanese carmaker and 1 Korean carmaker.
- An analysis by model shows that the Tesla Model Y and Model 3 monopolize the first two places in the global BEV ranking. The Model Y reached 893,000 units in the first 9 months of 2024 (11.9% of the global BEV market) and the Model 3 nearly 510,000 units (6.8% of the market). The two Teslas are followed at a distance by three BYDs: the BYD Seagull (312,000 units), the BYD Atto3 (252,000 units) and the BYD Dolphin (168,000 units). Behind, the VW ID4 (122,000 units) supplants the Wuling Bingo (117,000 units) and the Wuling Mini EV (112,000 units) which resists. Among the 20 best-selling BEVs in the world, there are 15 Chinese models including 7 BYDs. The first European model is the VW ID4 (6th place) which is ahead of the VW ID3 (11th place) and Audi Q4 (20th place).
Global PHEV sales in 9 months 2024: BYD strongly dominant
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Global PHEV sales in 9 months 2024: BYD strongly dominant
- Out of a global total of 4,291,818 plug-in hybrid vehicles (passenger cars and light utility vehicles) sold in the first 9 months of 2024 (7.5% of the market for all engines combined), BYD remains the leading PHEV carmaker (1,475,196 units in the first 9 months of 2024), which alone represents 34% of global PHEV production. Today, BYD produces more PHEVs (53%) than BEVs (47%). The other carmakers are largely behind.
- Among the top 20 global PHEV carmakers, there are 11 Chinese carmakers, 4 European carmakers (if we consider Stellantis as a European carmaker), 2 American carmakers, 1 Japanese carmaker, 1 Korean carmaker and 1 Indian carmaker. The first 5 places in the Top 20 are occupied by Chinese carmakers: BYD, Geely, Li Auto, Seres and Changan. Initially of European origin, PHEV technology has gradually become a Chinese specialty. It helps green the Chinese car fleet, a wish of the local government, in the same way as BEVs, the volume of PHEVs sold in China now representing nearly three-quarters of the volume of BEVs sold in China.
- A model-by-model analysis shows that BYD places nine of its models in the global PHEV Top 20 over the first 9 months of 2024, of which the Song Plus SUV (called Seal U in Europe) remains the best-selling (284,702 units over the period, representing 7% of the global PHEV market). This model is ahead of the BYD Qin Plus (216,116 units), BYD Chaser 05 (195,828 units) and BYD Song Pro (185,401 units). In total, Chinese models occupy 19 places in the PHEV Top 20. The Volvo XC60 SUV is the only European model in this Top 20 (in 14th place), although it is a model from a brand belonging to a Chinese group (Geely).
BEV market share in Europe (30 countries) over 9 months 2024
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BEV market share in Europe (30 countries) over 9 months 2024
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