Global electric car sales in 2019
In 2019, the global market for electric cars, meaning Battery Electric Vehicles (BEV) and Plug-In Hybrid Electric Vehicles (PHEV) shows an increase of 9.5% compared to 2018, at 2,209,831 units, compared to 2,018,247 units in 2018 and 1,188,059 in 2017. It should be noted that this increase in sales was achieved while the global automotive market declined by more than 4% in 2019.

By country, China remains by far the largest market for electric cars (1,177,421 units; + 6.8%), getting 53% of world sales of this type of car, ahead of Europe (564,206 units; +46 %) and USA (318,296 units; -11.3%).

USA has seen its sales declining due to an energy policy that does not push consumers to purchase electric cars, while Tesla (the world's leading manufacturer of electric cars) is an American brand ...

Tesla sold 367,820 units in the world in 2019 (compared to 245,240 in 2018). The Californian brand is ahead of BYD (229,506 units against 227,364 in 2018), Renault-Nissan (183,299 against 192,711 in 2018), BAIC (160,251 against 164,958 in 2018), BMW (143,454 against 141,311 in 2018) , SAIC (137,666 against 108,624 in 2018), Hyundai-Kia (126,436 against 90,860 in 2018), Geely (121,802 against 85,810 in 2018) and Volkswagen (106,645 against 72,366 in 2018).

By model, the Tesla Model 3 is the best-selling electric car in the world in 2019 (300,075 units against 145,846 in 2018), ahead of the BAIC EC / EU Series (111,047 against 90,637 in 2018), Nissan Leaf ( 69,873 against 87,149 in 2018), BYD Yuan (67,839 against 35,699 in 2018), Baojun E100 (60,050 against 25,888 in 2018) and BMW 5 Series PHEV (51,083 against 40,260 in 2018).


    
 

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Why car production on German soil has lost 20% of its volume in three years?
The car production in Germany lost 20% of its volume in three years, between 2016 and 2019, from 5.75 million passenger cars in 2016 to 4.66 million in 2019, representing a loss of 1.09 million units over this period. The decrease reached -9.0% in 2019, after a decrease of -9.3% in 2018 and -1.8% in 2017.

According to Inovev, this volume decline is the consequences of several factors:

1. Lower global sales in 2018 and 2019, which has caused a decline of exports from Germany. These exports went from 4.38 million units in 2017 to 3.48 million in 2019, representing a loss of 900,000 units in three years.
2. The complete or partial transfer of certain models to foreign countries: Mercedes Class A to Hungary, Mercedes Class C to the USA, Audi Q5 to Mexico, BMW 3 Series to Mexico, BMW X1 to Netherlands, Porsche Cayenne to Slovakia, Opel Corsa to Spain. Later than France, Germany decided to transfer some of its models to foreign countries, either for cost price reasons (Slovakia, Spain, Mexico) or for get closer to targeted markets and to through their local constraints (USA, China ) or simply because of under capacity in Germany.
3. The end of production of certain models made only in Germany: Opel Adam, Opel Zafira, Ford C-Max.

At the end, car production in Germany reached in 2019 its lower level since 2009, which was the worst figure following the financial and economic crisis of 2008.


    
 

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The Brazilian market (PC + LUV) increased by 8.7% in 2019
The Brazilian automotive market (PC + LUV) grew by 8.7% in 2019 to 2.79 million units compared to 2.57 million in 2018, a year that had increased by 14.6% compared to 2017. The Brazilian market growth, discontinued since 2017, is therefore slower in 2019, in a global context of economic slowdown. The 2012 sales peak (3.8 million vehicles) is therefore still a long way off, especially since 2020 is likely to see the market stabilize. In January 2020, the Brazilian market fell for the first time since 2016, by 3.2%. Inovev does not see the Brazilian market reaching 3 million units in 2020.

By carmaker, the Fiat-Chrysler group has regained its first place on the Brazilian market, with a market share of 18% (+1%), which is unexpected given the fact that the Italian-American group saw its sales fall by 9% worldwide. South America accounts for 13% of the Fiat-Chrysler group's (FCA) global sales and Brazil the largest share of its sales in this region. Consequently, South America remains attractive to the group.

Behind Fiat-Chrysler, we observe that GM and Volkswagen groups are very close, with 17% of market share each, the American group having lost a point and the German group having gained one. At a third level, since arriving later on this market, the Renault-Nissan (12%), Ford (8%), Hyundai-Kia (8%) and Toyota (8%) groups follow each other closely. It is to note that SUVs represent 19.5% of the Brazilian market in 2019, compared to 18.5% in 2018.


    
 

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Global auto production volume fell 3.8% in 2019
The volume of worldwide production followed the 2019 curve of sales. It decreased by 3.8% in 2019 (-4.2% for world sales).

Only one region, South America, saw its production increase slightly, thanks to Brazil which was able to offset the drop recorded in Argentina.

All other regions are felt down, especially Asia, due to the significant drop in production in China (-7.5%) which accounts for almost 30% of worldwide automobile production. The decreases recorded in the other regions are much smaller (between -1.5% and -2%) but the important fact is that these regions are all decreasing together (except South America), which didn’t happened since 2009.

2020 was first expected to be stable compared to 2019, however the effects of the Covid-19 will be felt both on sales volumes (demand) and on automobile production by itself (parts supply chain disturbed and availability of production human resources).


    
 

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Volkswagen group will acquire Navistar (Heavy Utility Vehicles)
The Volkswagen group has a subsidiary called Traton, which covers the brands Scania and MAN. This entity produced and sold 242,000 Medium and Heavy Utility Vehicles (MUV & HUV) in 2019 (compared to 233,000 units in 2018) divided into 142,500 MAN and 99,500 Scania. Thanks to this subsidiary, the Volkswagen group was able to overtake the Renault-Nissan group in 2018, as the world's leading vehicle producer.

However, this Traton division does not produce enough MUV and HUV to be able to compete against the two leaders of this market, namely the Volvo Trucks group (Volvo Trucks, Renault Trucks, Mack Trucks) and the Daimler Trucks group (Mercedes, Freightliner, Fuso, Western Star, BharatBenz) which each produces around 500,000 vehicles per year.

This is the reason why the Volkswagen group has been interested since 2016 in the American truck producer Navistar group (with only one brand: International) which sells between 335,000 and 365,000 vehicles per year, including 210,000 to 240,000 Class 8 trucks models (the heaviest). The Navistar group’s main market is North America (United States and Canada), where it is one of the leaders.

In 2016, the Volkswagen group already put a foot in Navistar by acquiring 16.8% of the capital. In 2020, the German carmaker decided to entirely buy the American truck producer. It will allow Traton to reach a volume of 500,000 UV per year which and become the market leader in trucks ahead of Volvo Trucks and Daimler Trucks. This acquisition would also allow Volkswagen to gain a share of the North American market (where Volvo Trucks and Daimler Trucks are well established), since Scania and MAN are mainly present in Europe and in Latin America but not so much in North America.


    
 

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