The European market fell 3.1% in the first half of 2019
The European automotive market (29 countries) fell by 3.1% in the first six months of 2019, compared to the first six months of 2018, to 8.42 million passenger cars (light commercial vehicle sales will be available at the end of July). Western Europe (17 countries) fell by 3.5% and Central and Eastern Europe (12 countries) grew by 1.4%.

The decline in the European market is part of a global decline in most world markets (China, USA, India, Russia, Turkey, Australia, Argentina, South Africa, etc.). After several years of growth, the European market (like other markets) seems to be stabilizing, but first, the next two months will be strongly negative because last year, the months of July-August, which benefited from mass sales of cars to old standards, were very high, and second, over the period 2020-2021, the economic (expected slowdown in global growth) and political (Brexit, impact of trade tensions between China and the USA) indicators point to a slower European market.

The Geely Group (+2.0%), which owns the Volvo brand, is the only manufacturer to grow on the European market in the first half of 2019, thanks to the XC40 SUV. Other automakerssales declined: Hyundai-Kia Group (-0.4%), Toyota Group (-1.0%), PSA Group (-1.2%), BMW Group (-1.2%), Daimler Group (-1.4%), Tata Group (-1.5%), VW Group (-3.7%), Renault-Nissan Group (-5.4%), Ford Group (-6.8%), FCA Group (-9.3%). Inovev expects a 2.3% decline in the European PC market over the whole of 2019.


    
 

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The US market fell by 2.4% in the first half of 2019
The US automotive market was down 2.4% in the first six months of 2019, compared to the same period in 2018. It should be noted, however, that the commercial vehicle market (which includes minivans and SUVs in the United States) remained up 3.2% over this period (5.945 million units), while the passenger car market continued to decline sharply, to -13.6% (2.475 million units).

As a result, light trucks now represent 70.6% of the American market, which is the highest figure since the beginning of the automobile industry in the United States. SUVs alone represent 49% of the American market, nearly one sale out of two.

The overall decline in the US market in 2019 follows a 0.5% increase in 2018 compared to 2017, which was one of the best years in history for the United States (17.33 million units). However, it seems that the US market will not exceed 17 million units in 2019.

Among the most affected brands are: Fiat (-38.4%), Chrysler (-27.3%), Alfa-Romeo (-26.3%), Smart (-23.7%), Mini (-22.3%), Mazda (-15.5%), Infiniti (-12.6%), Jeep (-7.8%), Nissan (-7.7%) and Mercedes (-7.0%). In summary, the FCA, Renault-Nissan, Daimler and BMW groups had a particularly disappointing first half.

The brands that managed to grow were Genesis (+37.8%), Ram (+28%) and Tesla (+23.4%). Apart from Tesla, the Hyundai-Kia and Volkswagen groups as  well as Subaru are the only ones to grow in 2019.


    
 

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The Chinese market fell 14% in the first half of 2019
The Chinese passenger car market (which is 82% of total Chinese registrations), fell by 14% in the first six months of 2019, compared to the first six months of 2018. The volume of passenger car registrations fell to 10.12 million units from 11.78 million the previous year,  a loss of 1.66 million units over six months. At this rate, the Chinese market could lose more than 3 million units over the year as a whole, but it seems that a slight recovery will start in the second half of 2019 which could lead to a much lower loss in terms of vehicle numbers.

However, this 14% drop in the PC market follows year 2018, with an already 4% drop in the PC market, the first drop in the Chinese market in more than 20 years.

Among the most affected automakers are the American OEMs GM (-23.6%) and Ford (-57.9%), perhaps a consequence of the trade war that is taking place between China and the United States. Chinese manufacturers BAIC (-32.3%), Dongfeng (-31.6%), GAC (-30.3%), Changan (-22.7%) also posted significantly lower results. Even Geely, which had made great progress in recent years, is down by 12.3%. The PSA group (-59.5%) is no longer even in the Top 20. Only Honda (+14.8%), Toyota (+12.4%), Mercedes (+11.7%) and BMW (+25.9%) made progress. It should be noted that SUVs now represent 42% of PC sales in China.

The LCV market held up better, with a decline of 3.9% over the first six months of 2019, and a volume of 2.19 million units compared with 2.28 million the previous year.


    
 

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Tesla places its 3 models in the American Top 5 electrified cars
Tesla sold 83,875 electric cars in the United States in the first half of 2019. This volume is 56% of sales of electric and plug-in hybrid cars of all brands on this market, but only 3.5% of sales of cars of all engines on this market during the same period.

The Tesla Model 3 is of course the best-selling electric car in the United States (67,650 sales) over this period, ahead of the Tesla Model X (9,000 sales), Toyota Prius Prime (8,605 sales), Chevrolet Bolt (8,281 sales) and Tesla Model S (7,225 sales) whose sales declined compared to the previous year due to the launch of the Model 3 which attracted more customers.

The manufacturer forecast 10,000 Tesla Model S sales in the first half of 2019, but this is far from being the case since sales were nearly 30% lower.

Tesla places its 3 models in the American Top 5 of electrified cars in the first half of 2019.

In the D-segment passenger car category, the Tesla Model 3 ranks fifth behind Toyota Camry (147,119 sales), Honda Accord (107,452 sales), Nissan Altima (92,229 sales) and Ford Fusion (79,951 sales).

In the E/F segment passenger car category, the Tesla Model S is in fourth place behind the Mercedes E-Class (17,138 sales), BMW 5-Series (16,444 sales), Audi A6 (8,159 sales) but ahead of the Mercedes S-Class (5,067 sales).

In the light  trucks category, however, the Tesla Model X occupies a very marginal position.


    
 

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The Indian market fell 8.8% in the first half of 2019
The Indian automotive market is one of the most promising in terms of sales, since India's motorization rate is still very low compared to the population, one of the densest in the world. From 3.2 million units in 2014, the Indian market had grown to 4.4 million in 2018. Unfortunately, the Indian market turned red in November 2018 and the decline worsened in April 2019. In the first half of 2019, the Indian market fell by 8.8%.

At this rate, the Indian market could fall to 4 million units (VP+VU) in 2019. This decline is in line with the general decline in registrations worldwide (-7.1% in the first half of 2019), but the numbers show that the Indian market declined more than the world market over the period.

Among the most affected automakers is the leading Suzuki, which lost 100,000 sales in the first six months of 2019,  going from 900,000 to 800,000 sales  over this period. Its market share remains very high, but nevertheless slides from 40% in 2018 to 39% in 2019. Its competitors Tata Motors (15%) and Hyundai-Kia (12%) maintain their market share. Mahindra gains almost one point of market share (12%). The other manufacturers are far behind and remain stable.

It should be noted that India is one of the major markets that buys the least SUVs, since these models make up only 19% of the Indian market, half of  the percentage observed in the other major markets. The sedan, and even the small sedan (segments A and B), account for 75% of registrations, which is atypical in the global market.


    
 

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