US hybrid vehicles market (HEV) in 2016
While the US market for electric vehicles (BEV) and plug-in hybrids (PHEV) has increased significantly since 2012, their market for non-rechargeable hybrids (HEVs) has evolved in the opposite direction, from 500,000 units in 2013, to less than 350,000 units in 2016.

There are two reasons for this:

1. Part of the clientele is shifting from non-rechargeable hybrid models to plug-In hybrid or battery electric models, where the  product range is growing faster than that of hybrids.
2. Some customers of non-rechargeable hybrid models are going back to thermal models (gasoline), following the fall in the price of oil which favored the sales of thermal vehicles, notably SUVs and pick-ups.

However, this 3 year decline, of the US market for non-rechargeable hybrids should be reversed, thanks to the arrival of new products (notably the new Toyota Prius and the Hyundai Ioniq and Kia Niro).

Toyota dominates the US market for non-rechargeable hybrids, with 243,940 sales (215,879 Toyota and 28,061 Lexus) in 2016 out of a total of 347,029 units (representing a 70% market share).

Toyota thus places five models in the Top 10; the Prius (market leader) alone accounts for 134,000 units, or 39% of the total market for non-rechargeable hybrids in the US.


17-13-9   

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Japanese market for battery electric vehicles (BEV) and plug-in hybrids (PHEV) in 2016
In 2016, the market for rechargeable electric and hybrid vehicles in Japan was 22,500 units (compared with 23,000 units in 2015 and 20,000 units in 2014), making Japan the fourth largest market in rechargeable electric and hybrid vehicles behind China (507,000), Europe (223,000) and the United States (159,000).

The Japanese market for rechargeable electric and hybrid vehicles remained stable in 2016, while the Japanese market for all engines fell by 1.5% last year.

Of these 22,500 units, the electric vehicle market alone totals  16,500 units while the market for plug-in hybrid vehicles account for 6,000 units (mainly Mitsubishi Outlander).

In 2016, Nissan dominated this market, with 15,750 sales, ahead of Mitsubishi (5,883 sales), with other brands not exceeding 500 units in total. Nissan sells only 100% electric models (Leaf, NV200e) while Mitsubishi sells both plug-in hybrid models (Outlander) and battery electric models (i-Mievs, Mincab and Minitruck).

The market is extremely concentrated: only two models exceed 1,000 sales in 2016: Nissan Leaf (14,793 sales) and Mitsubishi Outlander (5,459 sales). These two models account for 90% of sales of battery electric vehicles (BEV) and plug-in hybrids vehicles (PHEV) in Japan. But the PHEV Toyota Prius is arriving on the market soon.


17-13-7   

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The future Citroën C4 sedan will be produced at Villaverde
The current Citroën C4 sedan dates from 2010 and should not be replaced until 2021, which is extremely long for a car. Indeed, the average cycle of a European car today is six or seven years. The reason for this very long life of the C4 is that over the past two years the PSA product development plan has focused on :

1. The widening of the group's SUV range (Peugeot 3008, Peugeot 5008, Citroën C3 Aircross, Citroën C5 Aircross, DS 7 Crossback), a growing category on the world market, in particular in Europe and China.
2. The reconstruction and enlargement of the DS brand  (DS Crossback, the new DS 3 and DS 3 Crossback, DS 4 and DS 4 Crossback, new DS 6).
3. The replacement of the Citroën C3, crucial to PSA in terms of volumes (150,000 to 200,000 units per year).

The replacement of the Citroën C4 sedan had to be postponed several times, in particular because the PSA group is also redefining the positioning of the Citroën brand within the group. The future C4 will replace both the current C4 and C4 Cactus and will be manufactured from 2021 to 2029 on the Spanish site of Villaverde where the current C4 Cactus is produced. The site of Mulhouse where the current C4 is manufactured should gradually become a site dedicated to the manufacture of the sedans of upper D and E segments (508, C5, DS).


17-13-6   

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US market for battery electric vehicles (BEV) and plug-in hybrids (PHEV) in 2016
In 2016, the market for battery electric vehicles (BEV) and plug-in hybrids vehicles (PHEV) in the United States was 159,000 units (compared with 115,000 units in 2015 and 105,000 units in 2014), making the United States the third largest  market in the world  for electric and rechargeable hybrid vehicles, behind China (507,000) and Europe (223,000).

The US market for battery electric vehicles (BEV) and plug-in hybrids vehicles (PHEV) increased by 38% compared to 2015, mainly thanks to Tesla, which began marketing its second model (Model X) in early 2016. Of these 159,000 units, the market for 100% electric vehicles was  87,000 units whereas the market for plug-in hybrid vehicles accounted for 72,000 units.

The Tesla brand dominates this market, with 46,750 sales, ahead of Chevrolet (28,353), Ford (24,796), BMW (16,107), Nissan (14,006), Fiat (5,330) and Audi (4,280). These seven brands alone account for almost 90% of the sales of electric and rechargeable hybrid vehicles in the US. By group, Tesla remains leader, ahead of GM (28,887) and Ford (24,796).

The ten best selling models are: Tesla Model S (29,121 sales), Chevrolet Volt (24,739), Tesla Model X (17,629), Ford Fusion PHEV (15,938), Nissan Leaf Max PHEV (7,957), BMW i3 (7,625), BMW X5 PHEV (5,995), Fiat 500e (5,330) and Audi A3 PHEV (4,280). These ten models accounted for 83% of the sales of electric and hybrid rechargeable vehicles in the US.


17-13-5   

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European market for battery electric vehicles (BEV ) and plug-in hybrids (PHEV ) in 2016
In 2016, the market for battery electric and plug-in hybrids vehicles in Europe was 223,000 units (compared with 189,000 units in 2015 and 104,000 in 2014), making Europe the second largest market for electric and rechargeable hybrids, behind China (507,000) but ahead of the US (159,000).

The European market for rechargeable electric and hybrid vehicles has increased by 18% in 2016 compared to 2015.Of these 223 000 units, the market for 100% electric vehicles alone accounts for 107 000 units whereas the market for rechargeable hybrid vehicles is at 116 000 units.

In 2016 BMW dominated the market with 36,549 sales, followed by Volkswagen (35,453), Renault (27,865), Nissan (23,146), Mitsubishi (21,785), Mercedes (18,776) and Tesla ). These seven brands alone account for 80% of sales of rechargeable electric and hybrid vehicles in Europe. By group, Renault-Nissan is the leader with 51,011 salesahead of Volkswagen (46,244), BMW (36,549), Mitsubishi (21,785) and Daimler (19,088).

The ten best-selling models in 2016 are: Renault Zoé (21,735 sales), Mitsubishi Outlander PHEV (21,318), Nissan Leaf (18,827), BMW i3 (15,060), VW Golf GTE  (13,110), Tesla Model S (12,549), Mercedes C Class PHEV(10,125), Volvo XC90 PHEV (9,469) and BMW 3 Series PHEV (8,691).


17-13-3   

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