Sales by segments in Europe and China in 2022: focus on BEVs
- Inovev compared the segmentation of Battery Electric Vehicles (BEVs) sold in Europe and China in 2021 and 2022.
- The A-segment of BEVs (i.e. the smallest and cheapest car segment) is important in China, but has been declining sharply since last year, from 33% in 2021 to 26% in 2022. This segment is mainly represented by the Wuling Hong Guang Mini EV which represents almost half of the sales of this segment (572,000 sales in 2022). In Europe, the A-segment is more marginal but also declining: 15% in 2021 and only 11% in 2022.
- The B-segment of BEVs is very marginal in Chinaas it represents only 5% in 2021 and 7% in 2022. In Europe, this segment is in decrease, going from 26% in 2021 to 20% in 2022. In fact, the European market favours sales of BEVs in the C and D segments.
- The C segment of BEVs has increased from 30% in 2021 in Europe to 34% in 2022 and the D segment of BEVs has increased from 24% in Europe in 2021 to 28% in 2022. These two segments total 62% of BEVs sales in Europe in 2022, compared to 54% in 2021, while the two segments A and B fell to 31% in 2022 compared to 41% in 2021. In China, the C-segment remains lower than in Europe: 18% in 2021 and 21% in 2022.
- D-Segment is predominant in China, accounting for 40% in 2021 and 39% in 2022.
- The E-segment is marginal both in China and in Europe, as it represents only 4% in 2021 in China and 6% in 2022, and 5% in 2021 in Europe and 7% in 2022.