Voyah is the premium brand of the Dongfeng group
- Voyah is a luxury or premium brand from the Chinese group Dongfeng Motor (the tenth largest Chinese automaker) specializing in high-end, battery electric vehicles. Founded in September 2020, Voyah launched its first model in December 2020 and currently offers four different models, with a total of 139,934 units produced in the first 11 months of 2025, suggesting a projected volume of approximately 150,000 units for the entire year.
- Here is how the Voyah range will be composed as of January 1, 2026 : Voyah Free (SUV segment D, BEV, 4.90 m long, 42,705 units produced in China in the first 11 months of 2025), VoyahZhiyin (SUV segment D, BEV, 4.72 m long, 18,902 units) also called Voyah Passion and recently available in PHEV version, VoyahZhuiguang (sedan segment E, BEV, 5.09 m long, 5,893 units), Voyah Dream (MPV segment E, BEV, 5.32 m long, 72,434 units).
- The Voyah brand has been steadily increasing since its creation in 2020. The year 2021 ended with a production volume in China of 7,602 units, 23,471 in 2022, 52,599 in 2023, 85,094 in 2024 and therefore nearly 150,000 in 2025.
- As with the Wey brand of the Great Wall group, the biggest seller of the Voyah brand is a large minivan which generally serves as a large luxury limousine in China, regardless of the brand.
- Compared to its Chinese competitors, the Voyah brand is a medium-sized Premium carmaker, comparable to brands like Denza, Avatr or NIO.