Tesla became the first Premium brand in the USA in 2022 17 3月 2023  - The Californian carmaker Tesla has gradually succeeded in becoming not only the leader of the US market for battery electric cars but also the leader of the US market for Premium cars. Tesla sold 484,351 electric vehicles in the USA in 2022, well ahead in this market of Ford (56,464 sales), Chevrolet (36,245 sales), Kia (28,506 sales), Hyundai (26,826 sales) and Volkswagen (19,665 sales). Tesla grabs two-thirds of the US BEV market in 2022, but it held more than 70% in 2021, as the offer has expanded in 2022 in the BEV category among all carmakers.
- Among the Premium carmakers and all motorisations included, Tesla (484,351 sales) is ahead of BMW (327,929 sales) for the first time. Mercedes (269,511 sales), Lexus (260,668 sales), Audi (184,279 sales) and Cadillac (133,521 sales) follow. Tesla therefore sells 3.5 times more than Cadillac. Tesla has 22% of the US market for Premium brands in 2022, compared to 20% in 2021, thanks to a 42% increase in sales in 2022 compared to 2021, due to the ramp-up of the Model Y.
- By model within the US BEV market, the Tesla Model Y (228,312 sales) and Model 3 (196,503 sales) largely dominate their competitors. In third place, the Ford Mustang Mach E did no better than 38,469 sales. It is closely followed by the Tesla Model X (33,081 sales) and Model S (26,455 sales). The Chevrolet Bolt (25,743 sales), Hyundai Ioniq 5 (22,560 sales), Kia EV6 (20,072 sales), Volkswagen ID4 (19,665 sales) and Rivian R1T (13,148 sales) follow. The Ford F-Series Lightning was sold at just 12,804 units last year, putting it in eleventh place among the best-selling electric models. The production of light vehicles in Europe should increase by 4,5% in 2023 and 4,8% in 2024 08 3月 2023  - We have already seen that production volumes in Europe have declined by 5% by 2022, following the trend of the European automotive market (-6% for passenger cars and light utility vehicles, of which -4% for passenger cars). By definition, the production volume of a region is the market volume of that region plus exports as well as possible restocking of depleted inventories. According to Inovev, the growth of the European market will be around 1% in 2023 and restocking is expected to increase. Export levels should remain stable, because even if there are concerns about support for local production in the United States in particular (1st export market for Europe), the effects should not be felt at the short term.
- Consequently.European production growth in 2023 can be assumed to be in the order of 4.5%. The production volume of passenger cars and light utility vehicles in Europe will therefore be 12,975,000 vehicles in 2023, compared to 12,422,138 in 2022, far from the figures reached between 2015 and 2019, when more than 17.5 million vehicles were produced per year, a level that will probably never be reached again. For 2024, Inovev forecasts a growth of 4.8% and a volume of 13,599,750 vehicles produced in Europe.
- For battery electric vehicles (BEVs) and plug-in hybrid vehicles (PHEVs), Inovev estimates that 9% of BEVs were produced in Europe and 6% PHEVs in 2022. For 2023, Inovev forecasts 11% BEVs and 8% PHEVs and 13% BEVs and 9% PHEVs in 2024.
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