- The Italian market grew 3.1% in December to 92 099 units. Over the total 12 months of 2014, the Italian market increased by 4.3% to 1 359 616 units (against 1 303 534 units in 2013).

- This positive result marks the restart of the Italian market, after six years of uninterrupted decline (the Italian market was reduced by half during this period). Nevertheless, it still remains far from the figures recorded in the years 2000-2007 in which the Italian market ranged between 2.2 and 2.5 million PCs annually .

- The Italian market was alongside the Spanish market one of the two markets that decreased the most since 2007. There is still a long way to go to reach pre-crisis levels. According to Inovev Italy may not reach the 2 million unit threshold before 2018.

- The year 2014 was characterized by an upward trend in January-February,  June-July and September-October.

- The end of the year (November-December) ended on a slowdown in growth that is expected to continue in early 2015.

- Inovev nevertheless thinks the Italian market will recover during the year to reach a volume of 1.45 million PCs throughout the year, representing an increase of 7% compared to 2014.

Contact us: info@inovev.com